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Archive for the ‘Science’ Category

20 Sep – 2010

In Books, Business, Interview, marketing, Psychology, Science on September 21, 2010 at 7:08 AM
  1. Writing about mediocrities, only drags you down to their level – A hostile review of the recent hit over the years – Freedom by Jonathan Franzer – 2600 words – Books – The Atlantic
  2. Influencers, marketing and pharma industry – Key opinion leaders or influencers or the thought leaders and their shady role in promoting new drugs and being the bell boy of big pharma cos – 3000 words – Business Marketing Psychology – Chronicle of Higher Education
  3. Teaching english to Tokyo underworld – where the teacher learnt more than the student – 1800 words – Culture – Blog
  4. Tete-a-tete with Attenborough and Dawkins -Interview with the two scientists, where they argue on wonder versus magic – 1700 words – Science Interview – Guardian

14 – Sep – 2010

In Books, Business, culture, Cyberspace, marketing, Science on September 14, 2010 at 11:11 AM
  1. Profiling Ryanair’s CEO – Discomfort, paying for toilet, lifting your own bags to the aircraft – Think cost and think getting from A to B minus the show – 2700 words – Culture – BW
  2. Away from it, into it, and then away from it – Third part in a man’s journey into war and away from it – 1600 words – Culture – NYT
  3. Forgotten lessons in pricing – Making it tougher for people to market / sell. Old Marketing 101 concepts – 900 words – Marketing – Pop Economics
  4. A furious novel and a girly cover – Author Lionel Shriver talks on the 80 – 20 divide in cover design of books written by female authors. Boy, she is furious – 1000 words – Books Culture – Guardian
  5. Behind BPGlobalPR – Interview with the outed man behind BPGlobalPR, who turns out to be a comedian. Interesting – 3200 words – cyberspace – Theawl
  6. First Africa, now Australia – A peep at how China is feeding its huger for resources. First it was Africa and now Australia and the model in same. At first – Come in, use locals and later use cheaper resources from home – 3700 words – Foreign Policy – BW
  7. Future speak – A peek into the words that might be used tomorrow, who knows starting with say – Omniscience Fatigue!! – 900 words – Culture Cyberspace – NYT
  8. From long short to long land – Land grabbing by firms, to position themselves on resource rich lands, is the next in thing – 1200 words -Business – Telegraph
  9. The lies in the name of science – The limits of the science and media mediated science is not that good, really – 1500 words – Science – Blog
  10. Sean Parker, the man behind Napster, Facebook and well many more – A profile of an extreme gifted person, who was behind Napster, FB and its not Zuckerberg – 4000 words – cyberspace Culture – Vanity Fair
  11. Greece, Bonds, Stimulus and corruption – Author (of hugely popular Liar’s Poker) Michael Lewis writes a true as a fact, long article on the extent of corruption and how Greece self destructed – 12000 words – Culture – Vanity Fair
  12. Part 4 / 5 – A soldier’s essay on his going in and coming out of Iraq (part 4 / 5) – 3100 words – Culture – NYT

08 – Sep – 2010

In Books, Interview, Science on September 8, 2010 at 3:30 PM
  1. “You know, filling in the genitalia.” – Well, literally. Interview with the author on the rise, Gary Shteyngart, author of Super Sad True Love Story. Incidentally he also teaches a writing course in Univ. of Columbia called “The Hysterical Male” – 2700 words – Interview Books – FT (Also the book’s trailer)
  2. Curving soccer balls – Science explains why long distance soccer shots curve magically in the air – 500 words – Sports Science – SciAm
  3. Well, telecommuting is not so green – Do you think telecommuting is green? Hold your horses – 1000 words – Culture – Slate
  4. “The result is a pair of religious books curiously devoid of ancient lore and esoteric beliefs, history and holiness—curiously devoid of religion itself.” – Critique on the minimalism and thinness of “The Secret” mystery books – 4000 words – Books – New Yorker
  5. No dryers in China – Why the ordinary people don’t use cloth dryers (in washing machines etc) in China; clue – ingrained – 800 words – Culture – WaPo
  6. The Rise and rise and rise and fall of Saatchi & Saatchi – The story of S&S, its rise, branding and the fall of a big bad company – 3500 words – Culture – The Independent
  7. Long live the nose – A peek into the social history of perfumes, in which I got to know that Chanel 5 is 90 years old. Phew! – 2500 words – Culture – The Independent
  8. Saving the EU – Profile of the man who will save the EU if required and his organization, the European Financial Stability Facility – 1300 words – Foreign Policy – Der Spiegel
  9. Away from it, into it, and then away from it – An ex soldier’s account of doing it, the war I mean in it and away from it – 3000 words – Culture – NYT